Coca-Cola Promotion
Cross Portfolio
A promotional campaign for Coca-Cola Portfolio Zero. Designed to raise awareness across the full range of Coca-Cola's zero lineup in the German market.
The campaign spanned multiple channels: a TV spot, social media clips, and OOH placements. Each format was crafted to work both independently and as part of a cohesive whole
Client
Coca-Cola
Agency
Plantage iX
What I did
Art Direction – Graphic Design
Coca-Cola
Europe Promotion
A promotional campaign for Coca-Cola Portfolio Zero. The campaign covered TV, social media, and OOH. Each format conceived and produced to work seamlessly together. From the very beginning, flexibility was a core part of the concept: the entire campaign was designed to be easily adaptable for different European markets, with individual products interchangeable without losing the visual or narrative consistency of the overall campaign.
The result is a modular campaign system that can be used across borders. Built once, ready to go.
Client
Coca-Cola
Agency
Plantage iX
What I did
Art Direction – Graphic Design – Design System
